Creative Marketing
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Luxury store streamlines customer journeys
The world’s leading luxury department store, Harrods, has completed of an ambitious 18-month project, led by KPS, to elevate customer experiences by streamlining their journeys both online and offline. Among the benefits are improved customer…
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Celebrities and pets are grounds for a successful campaign
Celebrities and cute pets are two of the biggest hitters in marketing and London coffee brand Grind, which has recently opened its fifteenth UK outlet, embraced both in order to reinforce its position in the…
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Stand up if you know how to make customers happy
Rory Sutherland has been in marketing for 35 years, joining the London office of global agency Ogilvy & Mather as a graduate trainee planner in 1988 – he’s now Vice Chairman of the Ogilvy Group…
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Communication isn’t one thing, it’s everything
Effective communication is a prerequisite to strong leadership, high-performing teams and building commercial relationships. That’s why communication is no longer considered a ‘soft skill’ among the world’s top business leaders. Former PepsiCo CEO Indra Nooyi,…
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Award marks significant progress in development
Articulate Marketing has been announced as the winner of Small Employer of the Year at The Investors in People Awards 2022. Articulate CEO Matthew Stibbe is incredibly proud of this win, and of the team.…
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Results-driven messages that back up the marketing buzz
Social media comes at you fast – it’s punchy, eye-catching and transient – but backing up that marketing buzz there needs to be information, words that explain, expand and build upon the initial picture you’ve…
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Display experts put on a show to mark anniversary
Award-winning luxury display industry experts and airport activation specialists Emerald House Associates is celebrating 25 years of business success. To mark the milestone anniversary, Emerald House Associates (EHA) hosted a champagne reception for specially selected…
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Passengers raise a glass to airport activations
Travellers toasted the opportunity to personalise their own Jura Whisky bottles in a hat trick of airport activations, created and installed by Emerald House Associates (EHA) for client Whyte & Mackay. In a creative collaboration…